best.ShePays Privacy Policy
1. Collection of Information
2. Use of Information We Collect
3. Disclosure of Information
4. Your Choices
5. Your Privacy Rights
6. Other Notices
7. Changes to This Privacy Policy
8. Contact Us
This Privacy Policy explains how best.ShePays ("we," "us," "our") collects, uses, discloses, and safeguards information in connection with best.ShePays websites, mobile websites, mobile applications, browser extensions, in-person events, and experiences, including third-party platform promotions sponsored by best.ShePays that refer to or link to this Privacy Policy ("Services").
1. Collection of Information
We collect, process, and use information about you when you:
Sources of Collection
- Register for our Services
- Interact with our Services
- Install and/or access our Services through our application(s), including our mobile application and browser extension
- Connect to our Services through third parties, including social media accounts, email accounts, and business partners (as described in Section 3 below)
- Contact us for support
- Enter a contest, promotion, or respond to a survey or poll
We collect certain information that you provide directly. Additionally, when you install our mobile application or browser extension or interact with our Services online, we automatically collect information through log processes, cookies, location-identifying technologies, and other tracking methods. Information about you is also collected from third parties, such as when you connect through third-party services or business partner sites, or when merchants and business partners share data about your interactions with them.
Types of Information We May Collect
The types of personal information we collect about you may include:
- Identifiers: Information you provide, such as your first and last name, postal address, email address, tax information, and/or phone number.
- Usage Identifiers: Information collected through your use of the Services, such as unique online or device identifiers, IP address, session IDs, system configuration (operating system and version), network, connected hardware (e.g., mobile device, carrier), and other installed software applications.
- Customer Record Information: Payment account details, including payment account name, account number, payment card expiration date, and billing address.
- Protected Classification Characteristics: Information like gender, age, household income, or marital status, but only if provided by you in a survey response that identifies you, and only as allowed by law.
- Commercial Information: Records of products, services, merchants, and offers you've interacted with or considered, such as items viewed or clicked, products added to the cart, abandoned shopping trips, transaction history, accrued cash-back, loyalty points, and more.
- Internet and Network Activity: Your browsing history, search terms, and interactions with our sites and Services, including:
- Products, coupons, merchants you search for, click, favorite, or view;
- URLs of pages you visit, including those tracked by our browser extension and mobile app;
- Date and time stamps of browsing, searches, and clicks;
- Clicks data showing how you navigate our Services, including the web page you visited before accessing our website;
- Locale preferences for the Services.
- Sensory Information: Audio recordings of your voice when you contact our member services team, as permitted by law.
- Account Credentials: Username and password for your member account.
- Inferences: Inferences drawn about your preferences, characteristics, behavior, and attitudes based on the information collected about you, except "sensitive" data.
In certain jurisdictions, some of the information we collect may be classified as "sensitive" personal information, including:
- Demographic Information: Information such as gender, age, household income, or marital status, but only if provided by you in a survey response that identifies you.
- Precise Geo-location Data: To the extent your device is configured to share this information with us.
We use this sensitive information only to provide our services to you. We do not collect, use, or disclose sensitive information to infer characteristics about you. Additionally, we do not "sell" or "share" sensitive personal information or use sensitive data for "targeted advertising" as defined by U.S. state privacy laws.
2. Use of Information We Collect
At best.ShePays, we use the information we collect about you for various business and commercial purposes, including:
To Provide Our Services and Manage Your Account, We Use Your Information to:
- Process your registration with our Services, including verifying the validity of your email address and enrolling you in our programs.
- Manage your account and interaction preferences, such as tracking your favorite stores, merchants, preferred locales, and transaction history.
- Determine your eligibility for specific features and Programs offered by best.ShePays.
- Process payments for any applicable Programs and Services.
- Deliver rewards or payments to you and identify opportunities for rewards or special offers.
- Send technical notices, updates, security alerts, and administrative messages.
- Provide member services, support for your account, and respond to your questions, comments, or requests.
To Personalize and Improve Our Services
We may use your information to create a profile of your preferences, helping us to tailor the Services to your interests. For example, based on your frequently visited stores or shopping history, we can show relevant offers or present special promotions within our Services, including in-store.
We also use the information to identify usage trends, perform statistical analysis, and improve our Services, websites, applications, marketing efforts, and the products and services of our business partners, to better serve you in the future.
To Provide You with Marketing Information
best.ShePays may use the information we collect about you to offer more personalized promotions, discounts, and offers from participating merchants via email, direct communications, or digital advertising. We may send you newsletters, reward offers, discount codes, promotional events, and general information about the Services. You can manage these communications as described in Section 4 (Your Choices). We may also use your information for targeted online advertising, and you can opt out of this use as detailed in Section 4 (Your Choices) and Section 5 (Your Privacy Rights).
To Protect You, Others, and Our Business
We may use your information to assess risk, investigate, and reduce fraud, spam, and other malicious activities within our Services. It also helps us improve security measures and assert or defend our legal rights.
To Comply With Applicable Laws
We may use your information to comply with applicable laws, regulations, and judicial authorities in the regions where we operate.
To Administer Referral Programs
We may offer referral features allowing you to share our Services with others. If you use our referral features, we will ask for your referral's email address to send them an invitation to join our Services. We store this information solely for the purpose of sending the email and tracking the success of our referral program. By participating, you confirm you have a personal relationship with your referral and are authorized to share their information for this purpose. If you believe your personal information has been shared through our referral service and would like it removed, please contact our member services.
For further support, visit our help page at best.ShePays.com Help Center
3. Disclosure of Information
We collect, process, and use information about you when you:
Disclosure to Our Service Providers
We may share all categories of your personal information with third-party service providers (which may include best.ShePays affiliates) that assist in various business operations. These providers act on our behalf, under our instructions, and implement necessary security measures to protect your data from unauthorized use or disclosure. For example, we may collaborate with companies to provide member support services, authentication, fraud prevention, referral programs, analytics and marketing
Disclosure to Our Business Partners
Affiliate Partners
When you click on a link to a merchant site via our Services to initiate cash-back shopping, you are directing us to disclose certain information (such as the link you clicked and a unique ID) to an affiliate network. This network tracks your purchases with the merchant. In cases where merchants do not use an affiliate network, this information is provided directly to the merchant. Affiliate Partners may collect data on your Internet and Network Activity for tracking purposes. Some may also use this data for other purposes, such as performance measurement or combining it with other information to create user profiles, which they may share with other clients. These disclosures may be considered a "sale" or "sharing" of your information under U.S. privacy laws, and you have the right to opt-out as described in Section 5.
Additionally, if we target direct marketing or personalize offers based on your activity within our services for the benefit of a specific merchant, this activity could also be considered "selling," "sharing," or targeted advertising of your personal information. Section 5 provides opt-out options for this type of data use.
Referral Marketing Partners
To offer you more ways to sign up for our services and begin cash-back shopping, we work with referral marketing partners. These partners may receive information about your activity (e.g., whether you've signed up, made purchases, or installed our app or extension) to validate referrals and personalize their marketing. This data sharing may be considered "selling," "sharing," or targeted advertising under U.S. privacy laws, and you may opt-out via Section 5.
Financial Partners
To provide more cash-back redemption options and market co-branded credit cards, we may share your personal information, including Identifiers, with financial partners. By selecting loyalty points or alternative Cash-back methods, you authorize us to share your information with the relevant financial partner. If you opt to receive information about co-branded credit cards, your details may be shared with our financial partners for marketing purposes. You can opt out of these disclosures in Section 5.
Disclosure to Digital Advertising Providers
We partner with third-party advertisers to provide targeted ads and marketing. These partners may automatically collect Internet and Network Activity data (e.g., browsing history, IP address, pages viewed, links clicked) to serve ads relevant to you. Some third parties may also use this data to draw inferences about your preferences and display ads across other websites. You have the right to opt out of data sharing for targeted advertising as described in Section 5.
Disclosure to Other ShePays Group Companies
We collaborate with affiliated companies within the ShePays Group and may share your personal information for internal business purposes. This may include sharing Identifiers, Commercial Information, and Internet Activity with these affiliates to improve services, monitor trends, and facilitate strategic planning. You may opt out of these disclosures using the tools provided in Section 5.
Disclosure for Legal Purposes
We may disclose personal information as required by law, such as in response to legal processes, government investigations, or to protect the rights, property, or safety of best.ShePays, our users, or third parties. This may include disclosures to enforce our terms or other policies.
Aggregated or De-Identified Information
We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties. This information is used for research, analysis, and business purposes.
For more details on your privacy rights and how to opt out of certain data disclosures, please refer to Section 5 of this Privacy Policy.
4. Your Choices
Updating Account Information
We encourage you to keep your account information accurate. You can update your details by logging into your account on the service and making the necessary changes in the Settings.
Communications Preferences
- Email Marketing: When you sign up for an account, we may send you occasional emails and direct mailings. You can opt out of promotional communications at any time by following the instructions in those emails, adjusting your account settings, or contacting us via the services. Please note that even if you opt out of promotional emails, we may still send non-promotional messages, such as service emails about your account, order confirmations, cashback updates, or responses to your inquiries.
- Mobile Application Notifications: You can manage your preferences for push notifications and alerts within the settings of your mobile device.
- SMS Messaging: If you provide a mobile number and consent to receive messages, we may send SMS messages regarding account updates, support ticket statuses, and account recovery. You can opt out of these messages by removing your mobile number from your account settings or replying STOP to any incoming SMS.
- Data Collection and Sharing Preferences: You may choose not to provide certain information; however, this may limit your ability to use some features or services that rely on that information.
- Mobile App/Browser Extension: To stop all data collection by our mobile app and/or browser extension, you need to uninstall them. The app and extension may collect data about your online behavior even when not in use. You can also adjust data collection preferences in the app or device settings.
5. Your Privacy Rights
You have specific rights regarding your personal information under applicable laws, subject to certain exceptions.
Right to Know and Access
You can request details about the personal information we've collected, used, disclosed for business purposes, or sold/shared for advertising purposes. You can also request a copy of this information. However, sensitive information may not be included in these requests.
Right to Request Deletion
You may request that we delete personal information collected from you, subject to legal exceptions. If we retain certain information for business purposes, we'll notify you of the legal reason for doing so.
Right to Correct
You can request that we correct any inaccurate or incomplete information we hold about you. You can update your information through your account Settings.
Right to Opt-out of Sale or Sharing of Personal Information
Certain disclosures of personal information to merchant partners or affiliates may be considered "selling" or "sharing" under U.S. state privacy laws. You can opt out of such activities by following the link "DO NOT SELL OR SHARE MY PERSONAL INFORMATION" if you're not a member. Members can log in and manage their preferences through our Privacy Preference Center.
We also recognize Global Privacy Control signals from browsers or devices. If we receive such signals, we'll automatically opt you out of data sales, sharing, or targeted advertising for your browser, device, or account.
Right to Non-Discrimination
We will not discriminate against you for exercising your privacy rights. This means we will not deny services, charge different prices, or provide a lower quality of services based on your choices.
How to Exercise Your Rights
To exercise your rights, visit our Privacy Center. You may need to verify your identity by logging into your account and providing a verification code sent to your registered email. We may request additional information to confirm your identity if necessary. For a list of third parties we've shared your data with, please contact our support team.
- Right to Appeal: Depending on your location, you may have the right to appeal our decision regarding your privacy rights. You can submit an appeal request through our support system.
- Agents: If an agent makes a request on your behalf, we may require proof of authorization and may ask you to independently verify your identity.
4. Your Choices
Shine the Light
California residents can request details on how their information is shared with third parties for marketing purposes.
Children's Information
Our services are for adults aged 18 and over. We do not knowingly collect, sell, or share information from individuals under 16 without affirmative authorization or verifiable parental consent for those under 13.
Data Retention
We retain your information as long as necessary to fulfill the purposes outlined in Section 2. Some data may remain in our systems even after deletion requests, due to legal obligations or legitimate business needs.
Information Security
We have implemented measures to protect your personal information. We regularly evaluate these practices to ensure continued security.
7. Changes to This Privacy Policy
This Privacy Policy is effective as of the date below. We may update this policy periodically, and any changes will be posted with the updated date. If significant changes occur, we will provide additional notice.
8. Contact Us
For any questions regarding this Privacy Policy, please contact us via our support page or by mail at: [email protected].
Last Updated: 29th September, 2024